Lighthouse Lessons

How to Build CPA Partnerships That Actually Send Leads

How to Build CPA Partnerships That Actually Send Leads

East Coast Coaching
Published on: 02/11/2025

You’ve probably heard it before. “Partner with CPAs, they’ll send you business.” But most advisors who try it get coffee meetings, not clients. Here’s how to build real partnerships with accountants that actually drive referrals.

Scaling And Strategy
First Hire on a Budget? Associate or Admin: Which Comes First

First Hire on a Budget? Associate or Admin: Which Comes First

East Coast Coaching
Published on: 02/11/2025

You’ve hit capacity and know it’s time to hire, but with limited resources, every decision matters. Should your first hire be an associate advisor to share the client load or an administrative assistant to manage operations? Here’s how to decide.

Scaling And Strategy
How to Grow AUM Without Adding More Meeting Hours

How to Grow AUM Without Adding More Meeting Hours

East Coast Coaching
Published on: 02/11/2025

If you feel like you’ve hit your ceiling on client meetings, you’re not out of capacity, you’re out of leverage. Here’s how to grow your firm’s assets under management (AUM) without spending another hour in client calls.

Scaling And Strategy
Stop Waiting for Referrals. Build a Lead Engine Instead

Stop Waiting for Referrals. Build a Lead Engine Instead

East Coast Coaching
Published on: 02/11/2025

Referrals are great, but they’re not a strategy. If your growth depends entirely on word-of-mouth, you’re at the mercy of other people’s calendars. Here’s how to build a consistent inbound marketing engine that attracts qualified leads every week.

Scaling And Strategy